Peloton, the buzzy maker of expensive internet-connected stationary bikes and treadmills, will seek to raise as much as $1.3 billion in its initial public offering.
The IPO would value the money-losing company, which descibes itself as both a media company and a global technology platform, at somewhere between $7 billion and $8 billion, depending on where the shares price.
The New York company plans to sell as much as 41.8 million shares of its stock to public investors, priced somewhere between $26 a share and $29 a share, the company said in its S-1 filing on Tuesday.
Peloton, which lost roughly $246 million in fiscal 2019 despite fast growing revenue, plans to trade on the Nasdaq exchange under the “PTON” ticker.
This story is developing…